I. Idea
DJ Andrei Chelbezan is a Romanian Dance Music artist who asked us to help him grow in the online world.
II. Branding & Identity
The catchiest part was to build his brand as a DJ. We had played with a lot of ideas and ways to visualize his identity: the final result can be seen here.
This was our first project with him and there are a lot of others to come.
III. Professional Photo & Videography
The next step was getting some high-quality photographs suitable for designs and different social media platforms.
We took some unique studio photos that he uses in his official Press Kit Package for festivals, parties and all different kinds of special events featuring him.
Out of the blue, we came up with something unexpected: we (together with Andrei) went to a popular ski resort and mounted his equipment there – this is how an exclusive party idea became reality. Live music, a lot of skiers and a unique online experience for those following Andrei’s projects. The online result was as expected: in less than a week, the video has reached more than 10 thousand people.
IV. Design & Social Media
Of course, we needed to find a way to communicate with Andrei’s followers in a new and modern way.
So first, we created a brand new identity for him on Facebook, meaning that he started publishing only high-quality content created by our design team.
We provide, monthly, covers, designed Instagram and Facebook posts and professional video content for him.
